Yogurtland Celebrates 250th Location

Continuing its aggressive growth path, Yogurtland’s new location in Encinitas brings the company to the 250 store milestone.

(IRVINE, CA) Sept. 26, 2013 – Today Yogurtland, the ever-popular quickly expanding self-serve frozen yogurt pioneer, announces the opening of its 250th location. This new store, located at 260 N. El Camino Real Encinitas, California, marks a significant milestone for the industry-leading brand that has more than doubled its total locations over the past two years.

In recognition if its growth, Yogurtland was recently named to the prestigious Inc. 5000 list of fastest growing private companies in the US, and is the only frozen yogurt brand on the list. Earlier this year, Yogurtland expanded into New York and Boston as well as opened eight locations throughout Australia.

“Our growth is driven by a combination of a great product made with passion and high quality ingredients, exemplary customer experience and a solid business model with a long-term commitment to the market, our fans and our franchisees,” said Larry Sidoti, vice president of development at Yogurtland.

As the frontrunner in the recent frozen yogurt industry surge, Yogurtland is one of the nation’s first and largest self-serve frozen yogurt brands. The company has transformed the industry by reshaping a popular trend into a growing business by redefining dessert and delivering the ultimate culinary experience. Industry-watchers Franchise Chatter validates Yogurtland’s leadership position by naming the company the No. 1 frozen yogurt franchise for investors. *

At Yogurtland’s self-serve frozen yogurt shops, guests are greeted by a bright, contemporary décor and wall of sweet and tart yogurt flavors and a premium-topping bar filled with healthful and indulgent options. Paying by the ounce, guests can choose among 16 yogurt flavors to create their own delicious frozen treat and top it off their way.

Separating Yogurtland from competitors is the more than 80 different and customized flavors offered at its frozen yogurt shops. Whether traditional or exotic, each flavor uses real ingredients sourced from their origins for an authentic true taste. By controlling the entire frozen yogurt making process, Yogurtland has raised the standards for flavors and quality to new heights and much to the delight of millions of fans.

Yogurtland has locations in the US, Australia, Guam, Mexico and Venezuela with more than 100 additional locations scheduled to open over the next six months. The company is aggressively seeking franchise partners for its continued expansion in the US and internationally.

For franchising information, visit http://www.yogurt-land.com/franchise.

Franchise Chatter ranking published 4/10/13 on its website, based on its review of more than 25 frozen yogurt franchise offerings, using criteria that include growth of franchise, strength of management team, differentiators that set the companies apart from their competitors, independent research, and extensive interviews conducted with company executives and franchise partners.

About Yogurtland

At Yogurtland, a team of flavorologists with a passion for finding the perfect flavor creates the brand’s custom flavors that fans love and even crave. Yogurtland’s premium custom flavors come from real ingredients sourced from their original locations including Madagascar vanilla beans from Madagascar, Dragon Passion Fruit with Dragon Fruit from Thailand and Passion Fruit from Ecuador, and Mango with the perfect sweet blend of mangos from India and Central America.  Yogurtland locations serve 16 different flavors daily and offer more than 45 choices of premium toppings including hand-cut fruit to customize your frozen yogurt experience.

Naturally occurring calcium and Vitamin D make Yogurtland yogurt a healthful, refreshing treat. Fruit flavors are also fortified with Vitamin C. All of Yogurtland’s frozen yogurt flavors meet the National Yogurt Association criteria for “live and active culture frozen yogurt” and are produced in a kosher-certified facility. Yogurtland features non- and low-fat yogurt flavors as well as non-dairy and no sugar added choices.

A pioneer in the frozen yogurt industry, Yogurtland has more than 240 locations across the U.S., Guam, Mexico, Venezuela and Australia with more than 50 additional locations scheduled to open over the next six months. For more information, visit www.yogurt-land.com or www.facebook.com/yogurtland.